If you want to rank high in search results, you need to build links to your website. Google is a popularity contest. The way it determines who is the best for a search term is to see who links the most to another site. The theory is that if everyone is linking to one site, it must be the best. So in order to rank high, you should build links. There are many ways to build links.
Quantity (and quality) of who links to you is important but so is who links to the people who link to you. Don't get caught up in trying to see who links to who but just know that it counts and focus on getting quality links to your site (as well as quantity). To determine who is a quality website, find sites with high Page Rank or a trusted brand. High Page Rank sites mean they have more link authority and brands are trusted by Google.
If you are part of the online travel community, people will add you to their blog roll. You'll be able to do a ton of link exchanges. The more of a community member you are the more links you will get. All you have to do is ask. In return, if I need a link, people will usually give me one too. This is why creating a flagship blog is so crucial. Bloggers are always happen to exchange links to other sites in their niche.
Submitting articles and stories based on your website to article directories can create useful back links. If the articles are picked up by other websites, they can create additional links. The content and relevance of the articles can be crucial in link building exercise.
Don't like socializing and don't like paying money? Well, start your own travel blogging community. Sign up for free sites like Squidoo, Hubpages, Wordpress, Blogger, and Today and create a network of farm sites that you can use to point links to your own main websites. Its an artificial way to build links but it works. Creating widgets is another ploy used by web masters to create links. But this requires a bit of technical expertise and I therefore not recommended.
Link building is the most important SEO activity a person can do. There are many ways to build links, some of which are very time consuming. Make sure you spend the time getting the best high value links so you don't waste your whole day. When you build links, make sure you get a wide variety of links from various resources to ensure the best link profile you can have.
Quantity (and quality) of who links to you is important but so is who links to the people who link to you. Don't get caught up in trying to see who links to who but just know that it counts and focus on getting quality links to your site (as well as quantity). To determine who is a quality website, find sites with high Page Rank or a trusted brand. High Page Rank sites mean they have more link authority and brands are trusted by Google.
If you are part of the online travel community, people will add you to their blog roll. You'll be able to do a ton of link exchanges. The more of a community member you are the more links you will get. All you have to do is ask. In return, if I need a link, people will usually give me one too. This is why creating a flagship blog is so crucial. Bloggers are always happen to exchange links to other sites in their niche.
Submitting articles and stories based on your website to article directories can create useful back links. If the articles are picked up by other websites, they can create additional links. The content and relevance of the articles can be crucial in link building exercise.
Don't like socializing and don't like paying money? Well, start your own travel blogging community. Sign up for free sites like Squidoo, Hubpages, Wordpress, Blogger, and Today and create a network of farm sites that you can use to point links to your own main websites. Its an artificial way to build links but it works. Creating widgets is another ploy used by web masters to create links. But this requires a bit of technical expertise and I therefore not recommended.
Link building is the most important SEO activity a person can do. There are many ways to build links, some of which are very time consuming. Make sure you spend the time getting the best high value links so you don't waste your whole day. When you build links, make sure you get a wide variety of links from various resources to ensure the best link profile you can have.
About the Author:
Matthew Kepnes is an SEO expert who has clients all over the world. He specializes in Travel, Pets, and Music. For more information, check out Matt's SEO advice.
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